digital transformation defined

Digital Transformation Defined: A Wake-up Call for Businesses

How is digital transformation defined in a post-COVID workplace? Also, why is the pandemic a wake-up call for businesses?

Read on to learn more.

Digital Transformation Defined

The global COVID-19 lockdown has unprecedented impacts on our lives. For one, it forced companies to rethink their strategies.




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That’s why many of them decided to embrace digital transformation. So, they can keep their businesses running.

In fact, the efforts of DX accelerated a lot in these critical times. From being a “nice-to-have,” it’s now a must-have for every business.

Truly, the pandemic has greatly influenced businesses continuity today. Unfortunately, things will unlikely go back to normal after this crisis.

Let’s now take a look into the reasons why companies should transform now.

5 Reasons Why Businesses Are Accelerating Digital Transformation

Even before the pandemic, most businesses know about the benefits of transforming. But, many are hesitant because of the costs and the efforts involved.

Now, it’s imperative for survival. And only the companies that adapt to these changes can succeed. 

Why should they accelerate DX now more than ever? Here’s why:

Enhancing employee collaboration

Remote work has come. And it’s here to stay even after lockdown measures will be lifted.

But, it won’t be successful without the help of technology. For one, remote teams have to be more connected. But, how can they do so when they can’t meet in person?

Employees can collaborate with the means of digital tools. That’s why many companies are implementing new technologies as solutions. So, they can enable better team collaboration.

Ensuring the right flow of information

Now more than ever, internal communication should be clear. Reaching your employees at the right time with the right message is also critical.

But, some companies have traditional and complex communication styles. So, employees may get overwhelmed. Sadly, it can be a cause for important information being ignored by employees. 

With the right communication tools, they can ensure the right flow of information.

Maintaining employee productivity

Businesses now find ways to maintain the productivity and efficiency of employees as they work from home. At the same time, they look for technologies that ease this process.

Tech solutions also ensure constant business performance even during these unexpected situations.

Enabling leaders for successful digital transformation

In this crisis, business leaders should also show leadership skills. So, they can increase their chances of being resilient. This will enable them to prepare for rebound and future growth. 

Another reason is that their attitude towards the shift will influence other employees. In fact, studies show that employees who feel supported by their managers also feel that leadership is effective.

Planning for business continuity

Now, leaders should also prepare for post-pandemic recovery. so, they can limit damages on their business. 

Obviously, investing in digitalization is more effective. Instead of putting too much focus on daily operational needs.

Final Thoughts

In these times of crisis, companies have no choice but to rethink. The pandemic brought changes. But, driving change in the culture is also a way to survive.

Digital transformation is important to cope with the pandemic. Then, they can ensure that they will stay afloat.

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