Tag Archives: Digital Adoption Case Study

Successful Digital Transformation Examples

The COVID-19 pandemic has made the need for innovation even deeper. Be inspired by these successful digital transformation success stories. 

Many businesses have taken a hit from the pandemic. However, some of them used this highly uncomfortable situation to improve their business models. They combined digital technology and people in new ways that helped them survive the crisis. In fact, their strategies have made them even stronger. 

The COVID-19 pandemic proved that we are living in a world full of uncertainties. However, there are tools to help us answer these changes, or even embrace them. One of those tools is digital transformation (DT). 

DT comes with tons of benefits. For instance, it makes your company future-proof. It streamlines your business operations, resulting in better customer service. To summarize, DT makes you resist a business crisis. After all, this is what we currently need. 

Yet, DT requires careful planning. Studying successful digital transformation examples will help you formulate a strategy. Listed below are some of the successful digital transformation stories. 

King Arthur Flour

As the name implies, King Arthur Flour is a flour producer in the United States. In fact, they are the oldest of such a kind in the United States. Their nature of business might seem incredibly traditional. However, they can still benefit from DT of some kind. 

King Arthur Flour is one of the companies that took a huge hit from the pandemic. The company’s brick-and-mortar shops responsible for delivery and sales got shot down. King Arthur Flour solved this by creating new demand online. 

They created and published engaging content involving people in home-baking activities. This strategy has made many people want to take part and buy flour from King Arthur. The company has experienced an annual sales increase of 200%. 

Huanxi Media Group

Cinemas have been a core part of the entertainment. We enjoy watching movies in cinemas with sodas, snacks, and the smell of popcorn. However, this custom is impossible to be performed safely during a pandemic. 

Yet, Chinese media company Huanxi figured out a solution to these restrictions. For instance, the movie premiere of ‘Lost in Russia’ was supposed to take place during the Chinese New Year festivities. 

Huanxi adapted to change by partnering with Bytedance (TikTok’s owner). Together, the two companies organized a live-streamed premiere. In just two days, this move generated an income of over $600m. 

Ping An Bank

Ping An Bank is a Chinese bank located in Shenzhen. This bank was no different from the businesses on this list – it had problems delivering delightful customer service amidst the pandemic. Fortunately, Ping An Bank had built technological advantages before the outbreak. 

The bank developed fully online access and contactless services to ensure that customers would seamlessly receive services. As a result, Ping An Bank’s number of customers increased by almost 12% during the first half of 2020. Moreover, even small and medium businesses now benefit from Ping An Bank’s financial management solutions. 

These are just some of the successful digital transformation initiatives during the pandemic. They all adjusted to recent environmental changes. More importantly, they aimed to deliver greater value to end-users.

Digital Adoption Case Study: What You Can Learn

Knowing a digital adoption case study can help you learn a lot. Especially if you are planning to do a digital adoption within your company.

Remember, many trying but only a few are winning their digital transformation (Dx). And one of the reasons is that companies tend to undermine adoption.

Of course, you don’t want that, right? So, you need to learn from some case studies. What are these?

Keep on reading to know more.

Digital Adoption Case Study: Why Important

Digital tools are not the sole answer to modernization. Yes, it is an enabler. But there are many other things you need to do.

Like digital adoption. What is this? The state wherein you or your workers can use your digital use to their full capacity. And because of this, you can give out better results. Like:

  • successful Dx
  • more efficient employee onboarding and training
  • easier website navigation
  • heightened productivity
  • better software use
  • excellent customer care

As as you can see, in whatever you want to do, do not forget about digital adoption. Doing so can help you succeed.

But there is no foolproof plan for everyone. You will need to make your own. Of course, you can learn from some case studies. With this, you can have a pattern for your strategy.

Digital Adoption Case Study: Samples

Help Digital Transformation

Dx is on every CEO and CIO’s checklist. Everyone is doing or planning to do it. But this is a journey, a process.

Also, it has the potential to be disruptive. Why? Because culture change is crucial to its success. Everyone in your company needs to have a new mindset. From the traditional to a digital mindset.

So, how will your Dx succeed? Focus on digital adoption at the same time. Remember, there is no use in buying new techs if no one can use them to their full extent.

Efficient Employee Training

As you already know, training is crucial and should be done once in a while. But it can be hard to do traditional training from time to time.

So, how to make this easier and more efficient? Digital adoption. This can help your employees adapt to new tools faster. So, your training sessions can go smoother.

Especially if you are using a Digital Adoption Platform (DAP) like Walkme. It is immersive. Also, it is easier to make effective walkthroughs of apps and more.

Easier Website Navigation

Today, it is almost hard to find someone that is not using the internet. Almost every one of us now goes to a website or an app daily. But as you noticed, we tend to leave if the user experience is not seamless.

That is also true for your customers. So, you also need to ensure digital adoption among them. Make all your digital channels easy to use.

Also, provide something that can help your users use all its features. May it be a training video or with the help of a DAP. With this, you can get more sales conversions. As well as more loyal customers.